Achieve end-to-end management of opportunities, contacts, leads in real time, on the web. Integrate social media presence with customer information and interactions to nurture leads, manage campaigns and gain insights using the CRM’s analytics and forecasting functions.
Create an unmatched customer experience using the CRM’s many features, solving customer problems, providing support and answers where needed and personalizing a customer’s journey to win customer loyalty like never before.
Using Wave analytics, enjoy access to customized state-of-the-art Lenses and Dashboards which allow your executive teams to derive insights based on millions of data records to take informed decisions, backed by real-time data.
Facilitate amazing digitally enabled communication across stakeholders by connecting everyone in the community to enable deeper interactions to drive sales as well as employee productivity through online collaboration.
Enjoy using a whole range of effective marketing tools to create unique customer journeys using personalized emails and web content, mobile messages, sales and service, ad campaigns to improve customer acquisition. Leverage Email, Social and Advertising studios to capture the pulse of the audience across various platforms and connect social to marketing to engage your buyers with brand messaging every step of the way.
Do read the following case studies to know more about how we helped our customers succeed.
We partner with you during the entire process to customize any feature you may have on your wish list and ensure that you are able to achieve all of the following:
Salesforce Implementation for a Leading Music Company with a Subscriber base of over 40 million
The client had no knowledge of the value brought to a business by a CRM and did not adopt a global CRM, which resulted in a lack of accountability, strategy and ownership across this multinational enterprise. This resulted in a number of issues for the business. There was minimal to no email communication with its artists and subscribers. Fan data was spread across multiple, disparate sources like Next Big Sound, Adobe Campaign, Google Analytics and Marketing Dashboard. Their existing CRM database adopted a ‘batch and blast’ approach without using segmentation models. They lacked development or licensing of new CRM tools (e.g. social data capture, preference center, surveys & Progressive profiling). There was no automation or test and learn strategy.
The client called us in for an enterprise-wide Salesforce implementation. This required the seam less integration of structured and unstructured data records of over 40 million subscribers. The data was migrated from the client’s existing commerce platform into the database of Force.com. Connectivity between Force.com and the Marketing Cloud was enabled, using Journey Builder as well as standard data connectors. Advance business analytics were configured using Salesforce’s Analytics Cloud, enabling the client to engage better with their customer base.
After the implementation, the client is now able to:
Salesforce Implementation for a Major Healthcare Provider
Our client was a major Provider of Healthcare Delivery and Management Services who served about 3 million patients when they realized that there was a lack of for context-driven patient experience in their operations. The client did not adopt a CRM as they did not realize the benefits it offered them by way of accountability, ownership, strategic direction and value it offered a business. Their large volume of patient influx required a great deal of intervention from their staff members, resulting in a chaotic program delivery which failed to effectively track a given patient’s condition and the process of their recovery.
The client called us in for an enterprise-wide Salesforce implementation. This required us to migrate the data pertaining to over 3 million patients and enable the patient records from disparate system to be stored on the cloud, as a single resource.
The implementation resulted in highly automated processes, and our customer reported the following benefits: